Archive for January, 2010

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Google Social Search – Connect with Google Profile

If you ever wondered about the practicality – or necessity – of participating in Social Media, watch this video.

28Jan2010 | Susan | 0 comments | Continued
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Inbound Marketing – The Art of Attracting Customers

Inbound Marketing is defined as marketing focused on “getting found” by customers.
Think relationship marketing and Seth Godin’s idea of permission marketing. David Meerman Scott recommends that marketers “publish their way in” (via blogs etc.) in contrast to outbound marketing where they used to have to “buy their way in” (via paid advertisements).
Inbound Marketing encompasses the [...]

20Jan2010 | Susan | 1 comment | Continued