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50 Powerful Social Media Tactics for Squidoo
Here are the first ten, and there is a pdf report available at the end of this post where you can read all 50:
1. Make sure your page on Squidoo looks its absolute best. A polished page gets more results.
2. Don’t be afraid to promote and market your business and website through your profile or [...]
Google Social Search – Connect with Google Profile
If you ever wondered about the practicality – or necessity – of participating in Social Media, watch this video.
28Jan2010 | Susan | 0 comments | Continued
Inbound Marketing – The Art of Attracting Customers
Inbound Marketing is defined as marketing focused on “getting found” by customers.
Think relationship marketing and Seth Godin’s idea of permission marketing. David Meerman Scott recommends that marketers “publish their way in” (via blogs etc.) in contrast to outbound marketing where they used to have to “buy their way in” (via paid advertisements).
Inbound Marketing encompasses the [...]
Backlinks Explained
I am often asked: What is a backlink? and Why should I care about them?
Backlinks are essential for a successful website, and when you are deciding how you will go about obtaining additional backlinks, you must consider the quality of the backlinks that you will obtain.
You want to make sure that the search engines give [...]
Free Twitter Management Service
I’ve just started testing a free service called CoTweet.
It’s a tool for managing Twitter conversations like no other.
I’m really impressed and changing my entire Twitter strategy based on what they let me do.
They’re free right now, but they promise when they start charging for the service it will be reasonable.
Amazing stuff:
http://www.CoTweet.com
Google Wave – A simple explanation
When Google Wave was first announced, it was confusing to understand what it was and how it would work.
Then I saw this video and thought it was perfect to share with you….
As I answered questions via email recently that became rainbow hues of colors during the volley, it made me wistful for the Wave as [...]
19Oct2009 | Susan | 2 comments | Continued
Unconditional Love and Living
This post has nothing to do with business or social media and everything to do with life.
With two senior dogs in my life and an elderly parent, I was moved deeply by the connection demonstrated in this video.
I’ve posted it on my Facebook page, and wanted to make sure that if you aren’t one of [...]
How to become a Trusted website by Google and All Search Engines
Today, all major search engines use some kind of TrustRank.
Although Google does not use the official term, most professional search engine optimizers are quite sure that Google and all other major search engines use the same concept to improve the quality of their search results.
There are a few things that you can do to show [...]
Your Account Has Been Suspended
Those words you never want to hear on any social media site – but especially not on your precious Twitter account. After all the time you have spent acquiring Followers and all the people you have been networking with – gone at the swipe of a tail feather by Twitter!
What do you do now?
Don’t [...]
Just for Fun
I had someone send this to me on Saturday after doing some Twitter work, and I laughed till I cried.
“Shake that Tail Feather!”
Why do people succeed?
One of my colleagues recently asked, “What would you say your #1 reason for success is?”
Why do people succeed?
Is it because they’re smart? Or are they just lucky?
Neither.
Analyst Richard St. John condenses years of interviews into an unmissable 3-minute slideshow …
Look at the bottom of the video for what my answer [...]
Social Media Revolution – It’s not a Fad
If you think social media is a fad, you’ve got to watch this video. Social media is a biggest shift since the industrial revolution.
Statistics prove that social media is bigger than you may think. The “Social Media Revolution” video, released on YouTube by Socialnomics less than 1 month ago, has already been seen over 130,000 [...]
How to make money using the Internet
Seth Godin has a great way of distilling information for clear understanding while being innovative with his concepts.
I came across this post on his blog where he addresses where individuals can misunderstand how having a web presence can make money and it’s not by just putting up a website. He says:
Make money: not by building [...]
Facebook Fan Pages Are Preferable to Private Profiles
What if there was a place for sharing your business and interacting with customers or a “fan” club. It would be a place where you could be available to talk and teach and just hang out with your loyal customers – a place that represents you and your business in a friendly way without having [...]
27Jun2009 | Susan | 0 comments | Continued
Increasing Your ROI in the World of Web 2.0
The Internet is a massive information network with millions of sources from multitudes of websites. How can you get the best focus in all of this when it seems daunting as far as how “little” you are in the scheme of things?
With a little investment in time and effort you can multiply your efforts exponentially, [...]
Why Blogging Is a Boon to Entrepreneurs
In the business world, it’s all about exposure and establishing your brand as the dominant force in your niche. With the Internet and more specifically your own website, you have the freedom to share your thoughts about the business world that you’re immersed in. The fastest way to establishing yourself online is with a blog.
Blogging [...]
Two Ways to Make Viral Video Creations for Web 2.0 Sharing
With the Internet there are so many ways to get your business exposed and the most visible way is to create viral videos to be shared on sites like YouTube. It isn’t as hard as it sounds, either. We’ll talk about two simple ways to create videos for sharing on the ‘net.
One quick way is [...]
The Seesmic Site Enables Video Conversations
Once you’ve stuck your toe in the water with one or more of the many social networking sites, you’ll be ready to take it up a notch and use instant video conversations you’re your target audience via Seesmic.
Where Twitter gives you that fairly instant connection to others through microblogging and FriendFeed enables you to tie [...]
Specialized Social Networks for Certain Fields
When you’re scouting out social networking sites for the purpose of showcasing your expertise, make sure you don’t forget to search for some web 2.0 neighborhoods that specialize in your niche.
Here’s a good example: Care2.com. This social networking site has a focus of green living with human and animal rights. Global goodness, if you will. [...]
Turn Up Your Twitter Communication Efforts
You might get overwhelmed with all of the social media opportunities that you have, so you latch onto Twitter or another microblogging platform that won’t ask as much of you. After all, 140 characters can’t be draining, can it?
Don’t slack off just because it’s a shorter form of communication. That only means you’ll be making [...]
WetPaint Provides an Easy Place for Web 2.0 Socialization
We’ve talked about some of the great web 2.0 social networking sites that allow you to promote your business online without having to hide the fact that you’re doing it (as many complain places like MySpace force you to do).
Today I have yet another cool one for you – WetPaint.com! It’s another easy place you [...]
Create a Cluster of Information on the Social Network Squidoo
Squidoo is a social networking site launched by best selling author Seth Godin. The site’s whole purpose was to allow everyone to be an expert, and your expertise is not only welcomed, but also rewarded.
The search engines appear to love Squidoo pages and often rank them high in results pages whenever someone conducts a search [...]
Making Your Social Networking a Two Way Street
Social networking means you’re going to have to do something you’re not used to doing with advertisements in the traditional sense. While you’re there to promote your company’s products and services, you’re opening up your world to a two-way street of communication.
When you rent a billboard or pass out fliers or buy ad space offline, [...]
How to Create a Following on a Web 2.0 Site
You may start to get a firm grasp on what social networking sites have to offer in terms of letting you easily set up a professional looking web page with your business information on it, but you could start to stumble once people begin tossing around words like “friends,” “fans,” “followers,” and even “Tweeps.”
Basically, whenever [...]
Micro Blogging Is Best in Terms of Time Management
If you’re feeling a little intimidated at the sheer number of options you have when it comes to social networking sites, then you might be pleased to discover micro blogging. All of your commentary is done in 140 characters or less.
It’s a blessing in that you can build a loyal following of like minded people [...]
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No plans to move this site at all Carolyn. Thank you for including it in your book! ~Susan 
Susan, I am using the URL to this article in a book I am writing. I hope you don't plan ...
Thanks for sharing this great therapy dog. Our dog is also a certified threapist. What a great experience to visit ...
So... how do you like Google Wave? I think it will help everyone to connect effectively. What are your thoughts ...
Thanks for the great information Susan! 
Cute! 
Hi Susan, This is so nice. At this time I find I have nothing I am really focused upon. ...
Thanks for this exhaustive explanation and you insights, Susan. Very helpful. I've had an acocunt suspended, enquired, but haven't heared. ...