Publishing for Authors

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2012 Predictions – Forecast Your Future With a Purpose

In 2012 Forecast Your Future With a Purpose Ask almost any online marketer what they wish they could change about their journey and it would probably be something along the lines of better planning. When you’re first starting out, it’s hard to consider your future. After all, you’re not even sure if you HAVE a [...]

9Jan2012 | | 0 comments | Continued
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Happy New Year – and, Follow the 10 Step Plan

If you are ready for a quantum leap forward in your business, you can do so, today. I have posted ten ways to launch yourself forward towards your goals, whether they’re personal, professional, or both. Go through these posts, take notes and flag a few of the suggestions that grab you right away. Test them [...]

2Jan2012 | | 0 comments | Continued
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Allow No Excuses – Step 10

Allow No Excuses is your last step. In the immortal words of one of the greatest philosophers of our generation: Do or do not: There is no try. –Yoda Yeah, that little green guy had it right: When it comes down to it, your excuses don’t matter. Your customers don’t care that you were going [...]

1Jan2012 | | 0 comments | Continued
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Ruthlessly Remove Distractions – Step 9

Ruthlessly Remove Distractions The dog needs a walk. Your leg hurts. The dishes/grocery/laundry needs to be put away. You really should change your email signature. Is it time for a new header on your site? Maybe another color background for your Twitter profile page… If you let the voices in your head – what esteemed [...]

31Dec2011 | | 1 comment | Continued
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Keep Your Goals – and Your “Why” – Front and Center – Step 8

If you’re finding yourself mired in muck, longing to jump forward to success, it could be a matter of not having strong enough motivation, or not reminding yourself of why you want to achieve your goals. As a result, you can start slacking, skipping your workout, sleeping in instead of writing your daily five pages [...]

30Dec2011 | | 0 comments | Continued
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Review Your Day on a Daily Basis – Step 7

Our lives are full of scheduled check-ups. You see the dentist every six months. You get a mammogram every year past 40. You get your car tuned up every 3000 miles or so. And you should review your day every 24 hours. Why so frequently? After all, you could do this once a week or [...]

29Dec2011 | | 0 comments | Continued
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Find Patterns of Success – Step 6

Even if you’re not quite where you want to be, you still have a history of success. You’ve graduated high school, done well on a test, lost weight, had a great friendship, or otherwise set and achieved some sort of goal. By analyzing your past successes, you can find a lot of clues about how [...]

28Dec2011 | | 0 comments | Continued
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Choose Your Mentors Wisely – Step 5

The most successful people in life all had one thing in common: They had someone to help them navigate their path. A mentor, a coach, a personal trainer, a teacher: Someone walked beside and ahead of them, helping them make their way. If you were attempting an African safari, your most important decision would be [...]

27Dec2011 | | 0 comments | Continued
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2012 Predictions – Be Long on Value and Short on Greed

In 2012,  Be Long on Value and Short on Greed You’re desperate for money. You’ll do anything to make $1,087 by next Monday to get your mortgage paid.   We all understand that.   But keep your ethics intact and realize that short of offering services to other successful marketers, you’re not going to become successful by [...]

27Dec2011 | | 0 comments | Continued
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Leave No Room for Doubt – Step 4

Our next step – Step 4, is Leave No Room for Doubt. You say, “Let’s go to the drugstore. I need a new pair of reading glasses.” Your friend says, “Are you sure? We could probably get the same thing cheaper at the mall.” You say, “I hired a new accountant.” He says, “Are you [...]

26Dec2011 | | 0 comments | Continued
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Keep Moving Forward – Step 3

Life is all about choice. Will we wear the blue tie or the red tie, or no tie at all? Will we have GrapeNuts or All-Bran for breakfast? Will we take the car or walk? Yes, these are seemingly simple decisions that you may think don’t belong in a report on how to change your [...]

24Dec2011 | | 0 comments | Continued
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Surround Yourself With Success – Step 2

It’s been repeated so often that it’s basically internet law at this point: Your income will average that of the five people you hang around most. Whether it’s literally true or just sort of true, it doesn’t really matter – the point is, if you want to be successful, you have to surround yourself with [...]

23Dec2011 | | 0 comments | Continued
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“Up” Your Deserve Level – Step 1

We can only achieve as high as we *think * we can. Try this little exercise: Stand up and extend your arms out on both sides of your body. Close your eyes and, turning at the waist, see how far you can twist to one side without causing yourself bodily harm. Open your eyes and [...]

2Dec2011 | | 0 comments | Continued
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Are you ready to move forward? – A 10 Step Plan for Success

In my coaching business and working with clients one on one, I see a common theme where fear and self judgment are blocks to moving forward. Whether you are promoting a website, working on your social media or working towards publishing your first book, having a Success Mindset is critical to reaching your goals. That’s [...]

2Nov2011 | | 0 comments | Continued
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Instant sales letter pages – No copywriting required

A common misconception of most authors or writers  is that they assume that great copy can be written by anyone.  Wrong! There is an art to copy writing and generally needs to be written by professional writers. While this is a good measure to take, pro copywriters can be VERY expensive. See, the secret is [...]

26Feb2011 | | 0 comments | Continued
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“Writing Your Book” – Happy New Year!

“We will open the book.  Its pages are blank.  We are going to put words on them ourselves.  The book is called Opportunity and its first chapter is New Year’s Day.” ~Edith Pierce Wishing you all the Very Best Success in the New Year… ~Susan

1Jan2011 | | 0 comments | Continued
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GoDaddy Hacked Again – Change your FTP password

If you follow my blog, you know that I do not recommend GoDaddy hosting. However, I know that many people have blogs using that company. I just got a phone call from a colleague to let me know that GoDaddy did get hacked again this morning and asked that I let everyone know. They’re cleaning [...]

21Sep2010 | | 1 comment | Continued
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YouTube Marketing – Smashingly successful yet still misunderstood

Reading a recent article on Mediapost, I found myself silently cheering because I loved what I was reading; and, know that what I was reading is truth. Yet, if you read the one comment, the person who commented, did not understand what the article was saying.  And that is the truth as well. Marketing has [...]

24Aug2010 | | 0 comments | Continued
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Amazon and Facebook Unite!

“Why do I have to list my book on Amazon?” is a common question when I am working with an author and their website development. Amazon is the Good Housekeeping seal of a approval and lends credibility. While many authors try to bypass Amazon for their books because of the huge percentage they give up [...]

28Jul2010 | | 0 comments | Continued
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Which do you prefer: e-books or print books?

Even though I believe in all things ‘online’ and own a Kindle, ebooks will never replace the printed book for me.  I have a treasured library of antique books along with current hardcover favorites.  There’s something so tangible about a ‘book’ in your hand from the smell of the ink to the tactile experience of [...]

20Jul2010 | | 0 comments | Continued
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Penny Sansevieri at Untethered

I’m jealous! Ebooks, online publishing, new publishing devices – so much is changing.  Newspapers and magazine never though they’d see the day that online publishing would reign.  Great topics to be covered by amazing industry leaders will be speaking, like Trip Adler, CEO and Co-Founder, Scribd and Mark Coker, CEO, Smashwords to name only two. [...]

17Jun2010 | | 0 comments | Continued
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iBookstore – New publishing options for independent authors

Once again, online options level the playing field for authors. Yes, your book has be meet some basic requirements like having an ISBN number; and must be approved by Apple.  But this next wave of hand held phones and readers are about to give authors a way to reach the masses easily. Read the full [...]

29May2010 | | 0 comments | Continued
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The Future of Publishing – Your Point of View

It’s often the perspective given that makes a difference – not the situation itself. As on Online Marketer since the late 90′s, I’ve seen many changes in publishing both online and offline.  Ebooks have been around in Internet Marketing for years.  Now the traditional book market enters in the ebook format and new devices like [...]

28Apr2010 | | 0 comments | Continued