Small Business Advice
2012 Predictions – Forecast Your Future With a Purpose
In 2012 Forecast Your Future With a Purpose Ask almost any online marketer what they wish they could change about their journey and it would probably be something along the lines of better planning. When you’re first starting out, it’s hard to consider your future. After all, you’re not even sure if you HAVE a [...]
9Jan2012 | Susan | 0 comments | ContinuedHappy New Year – and, Follow the 10 Step Plan
If you are ready for a quantum leap forward in your business, you can do so, today. I have posted ten ways to launch yourself forward towards your goals, whether they’re personal, professional, or both. Go through these posts, take notes and flag a few of the suggestions that grab you right away. Test them [...]
2Jan2012 | Susan | 0 comments | ContinuedAllow No Excuses – Step 10
Allow No Excuses is your last step. In the immortal words of one of the greatest philosophers of our generation: Do or do not: There is no try. –Yoda Yeah, that little green guy had it right: When it comes down to it, your excuses don’t matter. Your customers don’t care that you were going [...]
1Jan2012 | Susan | 0 comments | ContinuedRuthlessly Remove Distractions – Step 9
Ruthlessly Remove Distractions The dog needs a walk. Your leg hurts. The dishes/grocery/laundry needs to be put away. You really should change your email signature. Is it time for a new header on your site? Maybe another color background for your Twitter profile page… If you let the voices in your head – what esteemed [...]
31Dec2011 | Susan | 1 comment | ContinuedKeep Your Goals – and Your “Why” – Front and Center – Step 8
If you’re finding yourself mired in muck, longing to jump forward to success, it could be a matter of not having strong enough motivation, or not reminding yourself of why you want to achieve your goals. As a result, you can start slacking, skipping your workout, sleeping in instead of writing your daily five pages [...]
30Dec2011 | Susan | 0 comments | ContinuedReview Your Day on a Daily Basis – Step 7
Our lives are full of scheduled check-ups. You see the dentist every six months. You get a mammogram every year past 40. You get your car tuned up every 3000 miles or so. And you should review your day every 24 hours. Why so frequently? After all, you could do this once a week or [...]
29Dec2011 | Susan | 0 comments | ContinuedFind Patterns of Success – Step 6
Even if you’re not quite where you want to be, you still have a history of success. You’ve graduated high school, done well on a test, lost weight, had a great friendship, or otherwise set and achieved some sort of goal. By analyzing your past successes, you can find a lot of clues about how [...]
28Dec2011 | Susan | 0 comments | ContinuedChoose Your Mentors Wisely – Step 5
The most successful people in life all had one thing in common: They had someone to help them navigate their path. A mentor, a coach, a personal trainer, a teacher: Someone walked beside and ahead of them, helping them make their way. If you were attempting an African safari, your most important decision would be [...]
27Dec2011 | Susan | 0 comments | Continued2012 Predictions – Be Long on Value and Short on Greed
In 2012, Be Long on Value and Short on Greed You’re desperate for money. You’ll do anything to make $1,087 by next Monday to get your mortgage paid. We all understand that. But keep your ethics intact and realize that short of offering services to other successful marketers, you’re not going to become successful by [...]
27Dec2011 | Susan | 0 comments | ContinuedLeave No Room for Doubt – Step 4
Our next step – Step 4, is Leave No Room for Doubt. You say, “Let’s go to the drugstore. I need a new pair of reading glasses.” Your friend says, “Are you sure? We could probably get the same thing cheaper at the mall.” You say, “I hired a new accountant.” He says, “Are you [...]
26Dec2011 | Susan | 0 comments | ContinuedKeep Moving Forward – Step 3
Life is all about choice. Will we wear the blue tie or the red tie, or no tie at all? Will we have GrapeNuts or All-Bran for breakfast? Will we take the car or walk? Yes, these are seemingly simple decisions that you may think don’t belong in a report on how to change your [...]
24Dec2011 | Susan | 0 comments | ContinuedSurround Yourself With Success – Step 2
It’s been repeated so often that it’s basically internet law at this point: Your income will average that of the five people you hang around most. Whether it’s literally true or just sort of true, it doesn’t really matter – the point is, if you want to be successful, you have to surround yourself with [...]
23Dec2011 | Susan | 0 comments | Continued“Up” Your Deserve Level – Step 1
We can only achieve as high as we *think * we can. Try this little exercise: Stand up and extend your arms out on both sides of your body. Close your eyes and, turning at the waist, see how far you can twist to one side without causing yourself bodily harm. Open your eyes and [...]
2Dec2011 | Susan | 0 comments | ContinuedAre you ready to move forward? – A 10 Step Plan for Success
In my coaching business and working with clients one on one, I see a common theme where fear and self judgment are blocks to moving forward. Whether you are promoting a website, working on your social media or working towards publishing your first book, having a Success Mindset is critical to reaching your goals. That’s [...]
2Nov2011 | Susan | 0 comments | ContinuedUsing Your iPad for Business Productivity
Over three million iPad owners already know the truth – that the iPad can be an invaluable tool for personal, school and business use. Yep – they are sexy and hip. But the beauty of the iPad isn’t only it’s entertainment value. It’s a “magical’ device that was designed for content consumption. The only place [...]
6Apr2011 | Susan | 0 comments | ContinuedMy love/hate affair with Google
I love gmail. I love google docs. I hate google’s ‘do it my way or the highway’ rules. So I can fight them, or join them, and I joined them a long time ago. My business is wrapped up in google products. So what happens if that glitches? And it did recently and you can [...]
28Feb2011 | Susan | 0 comments | ContinuedMove over Google – You’ve been bested by WolframAlpha
This web site that contains amazing knowledge data base – so much so it’s made Google obsolete! Take the 13 minutes to watch the video – lots of cool things you can do with this site whether it be for science, finance, medicine, etc. http://www.wolframalpha.com/screencast/introducingwolframalpha.html This is an amazing free website! It instantly calculates so [...]
5May2010 | Susan | 0 comments | ContinuedInbound Marketing – The Art of Attracting Customers
Inbound Marketing is defined as marketing focused on “getting found” by customers. Think relationship marketing and Seth Godin’s idea of permission marketing. David Meerman Scott recommends that marketers “publish their way in” (via blogs etc.) in contrast to outbound marketing where they used to have to “buy their way in” (via paid advertisements). Inbound Marketing [...]
20Jan2010 | Susan | 1 comment | ContinuedFree Twitter Management Service
I’ve just started testing a free service called CoTweet. It’s a tool for managing Twitter conversations like no other. I’m really impressed and changing my entire Twitter strategy based on what they let me do. They’re free right now, but they promise when they start charging for the service it will be reasonable. Amazing stuff: [...]
16Nov2009 | Susan | 0 comments | ContinuedZen Habits: 8 Ways Doing Less Can Transform Your Work & Life
Zen Habits is one of my favorite blogs to follow, and I love their subtitle: Simple Productivity. Their recent post titled “8 Way Doing Less Can Transform Your Work & Life” mirrors my philosophy of ‘focusing on what matters to get the results you desire”. More is not always better. One New Year’s resolution that [...]
21Sep2009 | Susan | 1 comment | ContinuedWhy do people succeed?
One of my colleagues recently asked, “What would you say your #1 reason for success is?” Why do people succeed? Is it because they’re smart? Or are they just lucky? Neither. Analyst Richard St. John condenses years of interviews into an unmissable 3-minute slideshow … Look at the bottom of the video for what my [...]
9Sep2009 | Susan | 2 comments | ContinuedSocial Media Revolution – It’s not a Fad
If you think social media is a fad, you’ve got to watch this video. Social media is a biggest shift since the industrial revolution. Statistics prove that social media is bigger than you may think. The “Social Media Revolution” video, released on YouTube by Socialnomics less than 1 month ago, has already been seen over [...]
20Aug2009 | Susan | 0 comments | ContinuedVideo Promotion Done Right
Here’s an inspirational story about a childrens book author, Elizabeth Parkinson. Liz achieved a #2, #4 and #10 ranking for her book video with over 11,800,000 competing page for her keyword phrase, “Personal Development Books For Children.” You can meet Liz here: You’ll also see several other strategies at work that ANY author, speaker, expert, [...]
12Aug2009 | Susan | 0 comments | ContinuedShort Reports for Promotion and Income
Since I work with many authors on their websites and book promotions, I often find them asking advice about what they can do to better promote the sale of their books. As an author, I understand how disappointing it is when your book doesn’t sell the way you thought it would. I often compare being [...]
11Aug2009 | Susan | 0 comments | ContinuedHow to make money using the Internet
Seth Godin has a great way of distilling information for clear understanding while being innovative with his concepts. I came across this post on his blog where he addresses where individuals can misunderstand how having a web presence can make money and it’s not by just putting up a website. He says: Make money: not [...]
4Aug2009 | Susan | 0 comments | Continued
































