Social Media Tribe Marketing

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Like vs. Fan

Last week, Facebook changed their Fan Page setting from becoming a Fan of the Page to choosing to “Like” the Page. Facebook says that, “Starting today people will be able to connect with (Fan) Page(s) by clicking “Like” rather than “Become a Fan.” We hope this action will feel much more lightweight, and that it [...]

28Apr2010 | | 0 comments | Continued
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Did you know you can make your own Google Commercial?

I read a post at TechCrunch that mentioned, “Some time in the last few days Google launched a new feature called the “Search Stories Video Creator“. And damn if it isn’t fun. The new feature prompts you to input up to seven search queries spread across Google’s search features (including Images, Maps, and standard web [...]

13Apr2010 | | 0 comments | Continued
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WordPress Plugins – How can they help you?

You probably already know that WordPress is the most popular blogging CMS (Content Management System) on the Internet.  We do website development using WordPress that are easy to update and are great for search engine marketing. But did you know that the open source nature of this excellent weblog platform means there are absolutely tons [...]

1Apr2010 | | 0 comments | Continued
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50 Powerful Social Media Tactics for Squidoo

Here are the first ten, and there is a pdf  report available at the end of this post where you can read all 50: 1.  Make sure your page on Squidoo looks its absolute best. A polished page gets more results. 2.  Don’t be afraid to promote and market your business and website through your [...]

2Mar2010 | | 3 comments | Continued
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Google Social Search – Connect with Google Profile

If you ever wondered about the practicality – or necessity – of participating in Social Media, watch this video.

28Jan2010 | | 0 comments | Continued
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Inbound Marketing – The Art of Attracting Customers

Inbound Marketing is defined as marketing focused on “getting found” by customers. Think relationship marketing and Seth Godin’s idea of permission marketing. David Meerman Scott recommends that marketers “publish their way in” (via blogs etc.) in contrast to outbound marketing where they used to have to “buy their way in” (via paid advertisements). Inbound Marketing [...]

20Jan2010 | | 1 comment | Continued
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Backlinks Explained

I am often asked:  What is a backlink? and Why should I care about them? Backlinks are essential for a successful website, and when you are deciding how you will go about obtaining additional backlinks, you must consider the quality of the backlinks that you will obtain. You want to make sure that the search [...]

24Nov2009 | | 1 comment | Continued
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Free Twitter Management Service

I’ve just started testing a free service called CoTweet. It’s a tool for managing Twitter conversations like no other. I’m really impressed and changing my entire Twitter strategy based on what they let me do. They’re free right now, but they promise when they start charging for the service it will be reasonable. Amazing stuff: [...]

16Nov2009 | | 0 comments | Continued
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Official Statement from Google

Last week, Google officially confirmed that they will be pulling Twitter status updates into their search results pages. Check the post here: http://googleblog.blogspot.com/2009/10/rt-google-tweets-and-updates-and-search.html We will we begin to see exponentially more people clicking on the tweets that have been strategically placed using the Placement tactics. Because they are finding them on Google, their favorite place [...]

28Oct2009 | | 0 comments | Continued
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Google Wave – A simple explanation

When Google Wave was first announced, it was confusing to understand what it was and how it would work. Then I saw this video and thought it was perfect to share with you…. As I answered questions via email recently that became rainbow hues of colors during the volley, it made me wistful for the [...]

19Oct2009 | | 2 comments | Continued
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Unconditional Love and Living

This post has nothing to do with business or social media and everything to do with life. With two senior dogs in my life and an elderly parent, I was moved deeply by the connection demonstrated in this video. I’ve posted it on my Facebook page, and wanted to make sure that if you aren’t [...]

10Oct2009 | | 1 comment | Continued
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How to become a Trusted website by Google and All Search Engines

Today, all major search engines use some kind of TrustRank. Although Google does not use the official term, most professional search engine optimizers are quite sure that Google and all other major search engines use the same concept to improve the quality of their search results. There are a few things that you can do [...]

30Sep2009 | | 0 comments | Continued
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Your Account Has Been Suspended

Those words you never want to hear on any social media site – but especially not on your precious Twitter account.   After all the time you have spent acquiring Followers and all the people you have been networking with – gone at the swipe of a tail feather by Twitter! What do you do now? [...]

16Sep2009 | | 8 comments | Continued
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Just for Fun

I had someone send this to me on Saturday after doing some Twitter work, and I laughed till I cried. “Shake that Tail Feather!”

14Sep2009 | | 1 comment | Continued
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Why do people succeed?

One of my colleagues recently asked, “What would you say your #1 reason for success is?” Why do people succeed? Is it because they’re smart? Or are they just lucky? Neither. Analyst Richard St. John condenses years of interviews into an unmissable 3-minute slideshow … Look at the bottom of the video for what my [...]

9Sep2009 | | 2 comments | Continued
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Social Media Revolution – It’s not a Fad

If you think social media is a fad, you’ve got to watch this video. Social media is a biggest shift since the industrial revolution. Statistics prove that social media is bigger than you may think. The “Social Media Revolution” video, released on YouTube by Socialnomics less than 1 month ago, has already been seen over [...]

20Aug2009 | | 0 comments | Continued
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Video Promotion Done Right

Here’s an inspirational story about a childrens book author, Elizabeth Parkinson. Liz achieved a #2, #4 and #10 ranking for her book video with over 11,800,000 competing page for her keyword phrase, “Personal Development Books For Children.” You can meet Liz here: You’ll also see several other strategies at work that ANY author, speaker, expert, [...]

12Aug2009 | | 0 comments | Continued
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Short Reports for Promotion and Income

Since I work with many authors on their websites and book promotions, I often find them asking advice about what they can do to better promote the sale of their books.  As an author, I understand how disappointing it is when your book doesn’t sell the way you thought it would.  I often compare being [...]

11Aug2009 | | 0 comments | Continued
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How to make money using the Internet

Seth Godin has a great way of distilling information for clear understanding while being innovative with his concepts. I came across this post on his blog where he addresses where individuals can misunderstand how having a web presence can make money and it’s not by just putting up a website.  He says: Make money: not [...]

4Aug2009 | | 0 comments | Continued
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Photos Make Flickr an Irresistible Socialization Platform

Sharing information of all kinds is what the social media community is all about.  From articles to news and reviews and video and digital images – the Internet is the place to find it all.  When it comes to photo sharing, there is one place that bloggers and others come most often and that is [...]

20Jul2009 | | 0 comments | Continued
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Getting Your Business Reviewed on MouthShut.com

In an age where everything and everyone can get published online, it’s hard to sort out truth versus commercialism and marketing.  The modern consumer is faced with dozens, if not hundreds of new choices from who to buy insurance from, to which company or brand to use when you need tires to put on your [...]

15Jul2009 | | 0 comments | Continued
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Using LinkedIn to Raise Your Client Base

For the businessperson that wants to network with others in their line of work or just to cross network with complementary businesses, professionals use LinkedIn.  LinkedIn is for anyone who wants to raise the awareness of others who would be interested in your product line or unique services. Once registered with LinkedIn, you fill out [...]

13Jul2009 | | 0 comments | Continued
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Social Networks Are Like Mini Societies

No discussion on social networking would be complete without acknowledging just what these sites represent.  The Internet has brought people from all over the globe from all walks of life, from all religions, races and sexes and erased the boundary lines.  The Internet and its many social networks have redefined society. Think of it this [...]

8Jul2009 | | 2 comments | Continued
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Using Yahoo! Answers to Beef Up Your Credibility

The Internet is one big catalog of information and if you haven’t used it to answer a burning question yet, why not?  Right in the Google or Yahoo! search bar, ask things like “how do I remove XYZ virus from my PC?” or “what is a natural cure for acne?” and there is a good [...]

7Jul2009 | | 0 comments | Continued
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Bookmarking Sites and Their Relevance to Your Web 2.0 Success

What is bookmarking and how will it help your business? With bookmarking you get the opportunity to gently promote your own business while also “favoriting” other sites that you visit. The idea here is actually two-sided.  With sites services like StumbleUpon, Delicious and Digg, just to name the big ones, you can bookmark an article [...]

6Jul2009 | | 0 comments | Continued