WetPaint Provides an Easy Place for Web 2.0 Socialization

We’ve talked about some of the great web 2.0 social networking sites that allow you to promote your business online without having to hide the fact that you’re doing it (as many complain places like MySpace force you to do).

Today I have yet another cool one for you – WetPaint.com! It’s another easy place you can go to build professional looking web pages without having to learn HTML or other complicated coding.

You have the ability to add videos, photos, and textual content, including links back to your own website. Or, if you don’t have a website to send them to, you can post directly on WetPaint about your products and services, and direct prospective clients or customers to contact you through other means.

The great thing about WetPaint is that it’s like a wiki, which means you can allow other people to contribute their expertise to your page. Your prospects can join in the community as well and post questions or interact with you.

The WetPaint pages are akin to having your own online member forum and like other social networking sites, they tend to rank well in the search engines, so make sure you use proper keywords that your target audience would type into Google to find the information you’re providing.

Not only can members contribute to the content of your WetPaint page, making the site powerful in the eyes of search engine bots, but they can also start or participate in threads of conversation.

You control your WetPaint wiki however you want to – giving anyone license to contribute, allowing only certain people to post content, or slamming the door on anyone but you being able to provide expertise.

WetPaint is a free social networking site. You register for an account, choose your URL and pick out a theme or layout for your page. You can even customize the images that are shown if you’re more tech savvy. From there, all you have to do is fill out your pages with value-based content and promote it the same way you would any of the other web 2.0 pages you’ve created – via Twitter, on your blog, and so on!